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09 Mar 2016
by Liz Morrell

Video: REBA New Year Lectures: Organisations must rethink how HR tools are delivered to engage

Organisations need to rethink their HR tools as employee tools in today’s mobile age, says Mark Watson, head of sales, marketing and delivery at Workangel.

View Workangel’s Mark Watson’s presentation in full above.

Speaking at the REBA New Year Lectures 2016 Watson said that HR needed to rethink its accessibility as a consumer product. “Companies need to be thinking employee tools not HR tools. They need to be fun – something that someone is engaged with. They need to be game-like and easy to use, with a consumer like experience,” he said.

This was further strengthened, said Watson, by the dominance of mobile in everyday life. “Smartphones are changing the way people live their lives and it’s happening to your employees in your organisations right now. Mobile and smartphones are becoming the means of access for almost everything you do regardless of whether we like it or not,” he said.

Such a shift had to be recognised, in order to make things easier for employees, said Watson. “If you don’t look after your employees they aren’t going to look after your customers,” he said.

This video was filmed at the REBA New Year Lectures 2016. Read more about the REBA New Year Lectures 2016

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