Research: Adults’ media use and attitudes
Download the free Adults' media use and attitudes
The Adults’ Media Use and Attitudes Report gives detailed information on media use, attitudes and understanding among UK adults aged 16+. It covers TV, radio, mobile phones, games, and the internet, with a particular focus on the latter.
The research underpinning this report was first conducted in 2005 and so this year’s report is our ten year anniversary edition. Therefore, although most of the report focuses on the current wave of research conducted in autumn 2014 and any key changes compared to 2013, the first chapter looks particularly at changes over the last ten years. This summary therefore addresses both trends and current findings
