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20 Jun 2019
by Liz Morrell

Video tutorial: Chris Bradford & Camilla Shaw of Simplyhealth on wellbeing strategy momentum

Maintaining momentum of your wellbeing strategy is vital and needs alignment with overall business strategy, according to Camilla Shaw, head of client relationships at Simplyhealth.

“The benefit of aligning your wellbeing strategy to your business strategy is that it allows you to ensure you are focusing on this as a priority within the business,” she told delegates at the REBA Employee Wellbeing Congress 2019.

Once aligned she said it needs to be at the centre of company culture. However communication, especially around national health campaigns, was vital.

At Simplyhealth an aligned strategy wasn’t in place when Chris Bradford joined as people director last year. “What struck me was that we had not one person or one clear strategy for health and wellbeing across the business, so it felt like there was a real disconnect between what we were saying in the outside market and what was going on internally,” she said.

“That doesn’t mean people weren’t committed to health and wellbeing and doing things but it didn’t really join up and didn’t represent the company as it should have.”

The company has since brought in a health and wellbeing expert to improve that and worked on a range of solutions to improve momentum.

Bradford urged delegates to get honest about where they were and to integrate the strategies to ensure success. “It’s about how you deliberately and very intentionally thread through those health and wellbeing initiatives into the very fabric of your organisation." 

This video was recorded at the REBA Employee Wellbeing Congress 2019, held in London on 20 June.

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