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In this first instalment on emerging benefits trends, REBA content writer Sarah Haselwood explores how technological shifts and regulatory developments are set to shape the landscape as we head into 2026.

Disruptive technologies, solutions for specific carer and health needs, and consumer-grade apps are among the new innovations revealed at REBA Future Forum 2025. Here REBA writer Anna Scott outlines the tech set to make waves in 2026 

Keeping benefits information “fresh” and “live” is essential to keep track of global benefits spend and uptake, explained Lisa Boardman, reward manager at Edrington, during a recent REBA webinar.

David Bourne, market development leader at Mercer Marsh Benefits, explores how demographic insight, predictive modelling and targeted prevention can pivot benefits from a cost to an investment. This article is taken from REBA’s Forecasting future health costs: developing sustainable employer-funded health strategies report, which considers how employers can lead through complexity rather than simply trying to contain costs. 

AI-gathered data will both free up reward professionals’ time and enable them to be truly strategic and manage people risks.

Expectations around the user experience are driving faster, more innovative approaches to health and wellbeing. REBA's content writer Anna Scott outlines how joined up solutions are supporting better outcomes for all.

Data, technology, pay transparency and legislative changes were the key themes shining through at this year’s REBA Future Forum.

Speakers at this REBA Future Forum 2025 panel share insights on how employers can build wellbeing strategies that resonate with Gen Z and beyond.

Adam Mason, Chief Strategy Officer for Benifex, explores how employers are using smart technology to make benefits discoverable, relevant and easy to act on.

The panel shared insights on how AI is reshaping every aspect of the reward and benefits landscape, from the way organisations design, deliver and communicate benefits, to how reward teams themselves operate.

Drawing on the latest REBA Acumen data and REBA’s in‑depth research, Debi O’Donovan, Co‑Founder and Director at REBA, reveals the key shifts employers should prepare for in 2026 - and the forces driving them.