17 Dec 2025
by David Bourne

Expert view: Move from retrospective data to strategic foresight - here's how

David Bourne, market development leader at Mercer Marsh Benefits, explores how demographic insight, predictive modelling and targeted prevention can pivot benefits from a cost to an investment.

This article is taken from REBA’s Forecasting future health costs: developing sustainable employer-funded health strategies report, which considers how employers can lead through complexity rather than simply trying to contain costs. 

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