Tusker report: EV Driver Survey report 2025 

A shift in how employees view electric cars has emerged, according to the annual survey. 

Tusker surveys three groups – drivers with an electric vehicle via Tusker’s salary sacrifice scheme, drivers with a petrol or diesel vehicle via Tusker’s scheme, and those eligible but not participating in a scheme. 

Nearly three quarters (74%) of those not in a scheme and not currently driving an EV believe they will be in the next four years, up from 69% last year. Of these, 35% would choose an EV if they were looking to change their car tomorrow. 

But the survey has also found that salary sacrifice is evolving from a green initiative to a core financial wellbeing benefit – 38% of drivers cite financial benefits as their top factor for choosing an EV through salary sacrifice. 

Download the full report to find out: 

  • 43% of those without an EV say environmental considerations are a reason for taking out an EV, down from 52% last year. 
  • 95% of those already driving an EV say they are either satisfied or very satisfied compared to their previous petrol or diesel vehicle. 
  • 89% of those already driving an EV say the range of their vehicle – how far it can travel on a single charge – is sufficient for everyday use. 

Supplied by REBA Associate Member, Tusker

Tusker is the UK’s leader in salary sacrifice cars. Part of Lloyds Banking Group, it has more than 15 years’ experience in offering an affordable way for employees to drive a new, fully insured, and maintained car. Its scheme, which is available to over 1.8 million UK employees, offers a range of options, from pure electric cars to hybrids and even traditional petrol and diesel vehicles. It provides a tailored scheme for organisations’ individual needs.

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