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Report: Silver to Gold: The Business of Aging

Opportunities presented by an ageing population will not be fully realised unless business leaders act now to prepare for this irreversible shift in demography. This report, from the Milken Institute Center for the Future of Aging, identifies opportunities, innovations, human capital strategies, and forward-looking policies and practices to realise the upside of ageing.

The business of aging 1

Key findings:

  • Worldwide the proportion of people in the working-age population who are 50 or older will grow from 20 per cent in 2010 to 30 per cent by 2050.
  • Fewer than half of companies worldwide factor longevity into their strategic planning.
  • Eldercare counselling and resources are increasingly vital to help ageing employees remain productive and feel supported.
  • Well-lit floors to reduce slippage, lighting to ease eye strain, and individually adjusted furniture and computers don’t just safeguard employee health; they also signal to older workers that employers value them.
  • Age-friendly companies support a variety of phased retirement options.

This largely US-focused report concludes that businesses need to confront stereotypes that veil the human capital opportunities of population ageing. 

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