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During REBA’s November webinar, Travis Perkins’ group benefits manager, Helen McGowan, explained how their new online platform brings their healthcare benefits together across their varied employee base.

The REBA webinar, with strategic partners Awardco, considered how reward and benefits professionals can use employee benefits and recognition plans to support HR objectives linked to becoming a digital- or AI-first organisation.

Disruptive technologies, solutions for specific carer and health needs, and consumer-grade apps are among the new innovations revealed at REBA Future Forum 2025. Here REBA writer Anna Scott outlines the tech set to make waves in 2026 

Keeping benefits information “fresh” and “live” is essential to keep track of global benefits spend and uptake, explained Lisa Boardman, reward manager at Edrington, during a recent REBA webinar.

David Bourne, market development leader at Mercer Marsh Benefits, explores how demographic insight, predictive modelling and targeted prevention can pivot benefits from a cost to an investment. This article is taken from REBA’s Forecasting future health costs: developing sustainable employer-funded health strategies report, which considers how employers can lead through complexity rather than simply trying to contain costs. 

AI-gathered data will both free up reward professionals’ time and enable them to be truly strategic and manage people risks.

Data, technology, pay transparency and legislative changes were the key themes shining through at this year’s REBA Future Forum.

With AI and analytics reshaping the workplace, forward‑thinking employers have the chance to turn data into a strategic advantage- driving smarter decisions, stronger benefits programmes, and measurable business impact.