Changing behaviours: The key life events shifting financial wellbeing strategies

How reward and benefits can incentivise new behaviours and skills development

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The workplace is in a state of flux, with changing workforce demographics impacting reward and benefit strategies in numerous ways.

Employees are living longer and healthier lives, with many working beyond traditional retirement age, as well as more employees becoming working carers.

This, combined with changing economic forces, including an unpredictable housing market and rising student debts for younger employees, has meant employers will need to evolve their financial wellbeing strategies to meet emerging needs and behaviours.

Life events such as buying a first home, becoming a parent, assuming a care giving role or retirement can significantly impact employee financial wellbeing, influencing both their immediate financial status and long-term financial stability.

Employers that are forward-thinking and offer support and guidance for employees during significant life events are likely to achieve stronger retention and engagement rates, vital for future business growth.

This webinar will draw on REBA’s Financial Wellbeing Research 2024, in association with WEALTH at work, to delve into the impact life events can have on financial wellbeing, and how a well-rounded financial wellbeing strategy can retain vital skills in the workforce.

Key issues to be explored: 
• How financial wellbeing will need to change now and in the future. 
• What employers need to know about the complexities of life events and the business impact of doing nothing.
• How a proactive approach to financial wellbeing support can reduce turnover, increase productivity and engagement rates and attract top talent.   
• The perception gap between how useful employees find financial wellbeing provisions vs what support employers believe they are offering. 
• How to develop an inclusive financial wellbeing strategy for all types of earners and career stages and the positive ramifications this can have on employers’ diversity and inclusion objectives.
• Best practices for effectively communicating financial wellbeing education.    

Panel chair:

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The panel consists of:

Ant Donaldson

Ant Donaldson

Reward Manager – Benefits, Wolseley

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Vicky East

Vicky East

Corporate Relationship Manager

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Michaela O'Reilly

Michaela O'Reilly

Head of Reward & HR Analytics , Ipsos

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