Research: Pre-tirement, not retirement

This report contains information from a survey of over 2,000 people on attitudes and behaviour in pre-tirement.

Download the free Pre-tirement, not retirement Research.

For many, the years leading up to and beyond a normal retirement age, are now becoming a phased or gradual process.

This is happening for a variety of reasons: changing financial necessities; inadequate retirement income; a desire and ability to remain physically and mentally active into later years and enhanced leisure opportunity expectations. Working beyond normal retirement age, changing career, reducing working hours or taking up new challenges or opportunities have become the norm for many.

This study looks at the consumer attitudes and behaviours taking place before retirement.