Research: Exploring the Motivation of Employees in a Firm: A Case-Study


This academic research considers the link between the successful application of motivational techniques, quality of the leadership and employee satisfaction. 

Key findings:

  • The research considers employee’s attitudes about the influence of various parameters on better business performance and work atmosphere. It also considers the impact of motivation, company management and communication on satisfaction.
  • The highest rated parameter was ‘Good communication affects a better working environment’, and the worst rated parameter was ‘Personnel policy affects the company’s business performance’.
  • The research argues that employee motivation has a significant impact on a better working environment, which is also the highest rated statement by employees.

The research was conducted by Igor Klopotan, Trina Mjeda and Petar Kurečić from University North, Koprivnica, Croatia.