03 Apr 2025
by Dawn Lewis

Employee benefits data – effectively utilised – can drive a whole new perspective 

REBA’s Benefits Design Research 2025 explores the data reward and benefits professionals are leveraging to govern their programmes, make better decisions and affect change. 

At a time when benefits costs are escalating, employee demand is higher than ever and businesses expect more impact from HR, the need for quality and appropriate data to prove benefits value has never been more critical.

REBA’s Benefits Design Research 2025, in partnership with Howden Employee Benefits, explores how employers are using data to drive better benefits outcomes across pensions, health, protection, and wellbeing.

From requiring higher level investment, to needing to present future business risks or proving performance, understanding which numbers matter most has become increasingly important to good benefits management.

This year’s research proves that those who invest in data skills and tools to improve data quality, formats, and interpretation stand to gain a competitive edge. 

Download this year’s research to:
1.    Benchmark your data quality and availability against 360 of your peers.
2.    Identify critical data gaps and actionable improvements to secure leadership buy-in.
3.    Discover which data types drive better outcomes at board and HR levels.
4.    Uncover the biggest data gaps holding reward leaders back - and how to close them.
5.    Build the essential data skills and tools needed for a future-ready benefits strategy.
6.    Model future people-risk to justify health and prevention investments today.

Tap into REBA’s latest insight to help refocus efforts on the better use of data. Data which will be instrumental in bringing new perspectives to prove to stakeholders the value of benefits programmes, highlight incoming people risks and enable action to deliver greater benefits value.

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