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White paper: Personalisation: The Missing Link in Employee Experience

Examining trends in employee experience in the context of digital transformation, this paper from Achievers - part of Blackhawk Network, looks at why many initiatives fail, the need for personalisation and how artificial intelligence (AI) can help solve the challenges.

White paper: Personalisation: The Missing Link in Employee Experience 1

Key findings

  • Virtually everyone has bought into the concept of wellness being directly tied to productivity and job satisfaction, and as a result, workplace wellbeing technology and programmes are exploding.
  • Career advancement is a growing area of spend for employers, with research from Willis Towers Watson showing that, of employees those who say that their organisation does a good job of providing opportunities for advancement, 61 per cent are highly engaged.
  • An Achievers survey found that 74 per cent of people in North America are planning a change in their jobs, and 44 per cent cited lack of recognition and engagement as the reason, highlighting the importance of recognition.
  • A Willis Towers Watson study revealed that 56 per cent of respondents expect that “their employer should understand them as well as they are expected to understand their customers.” However, only 39 per cent of respondents in the study felt their workplaces were fulfilling this expectation.
  • As HR is increasingly digitalised, professionals should begin looking at AI as a viable tool to personalise the way people data is acted upon and how people are engaged, recognised and managed.

The report concludes that adopting technology isn’t enough. Even providing ease of use isn’t enough. The purpose of workplace technologies is to enable employees, and the expectation from employees is that this enablement is personalised. And that is what will help to drive engagement.

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