Video tutorial: Charlotte Frost explains how Schroders created a global wellbeing culture

No-one size fits all when it comes to creating a global wellbeing culture, according to Charlotte Frost, benefits and wellbeing manager at Schroders. She said a number of approaches were open to companies.

“There is no one size fits all and you need to find out when it comes to rolling out your wellbeing globally what approach is going to suit your organisation and which one are your employees going to engage with,” she said.

Speaking at the Employee Wellbeing Congress 2018 she said organisations also had to act globally but think locally. Whilst she said a global campaign was useful, she warned companies to make sure they also localise to take account of local area health risks too.

“Allowing locations to run locally-led events using your global theme helps to ensure the campaign is relevant to the audience and helps to increase engagement and impact,” she said.

“Success of a wellbeing campaign is more than just awareness,” she added.

Schroders also had to include a strong educational framework to drive behavioural change. Frost also advised organisations to ensure their managers are capable of delivering such change and that the operational side of the wellbeing campaign is in place.

This video was recorded at the Employee Wellbeing Congress 2018, held in London on 5 July.