Report: State of the Sector 2021


State of the Sector is Gallagher’s global survey of the internal communication and employee engagement landscape.

This year’s edition explores four key trends:

  1. Digital experience:how have organisations adapted their communication channels to the new environment, and with what success?
  2. Employee experience (EX):are employers actually embracing this, and how well are they implementing the different components of EX?
  3. Transformation:what changes are organisations going through, and what does good look like when it comes to keeping employees on side during a business transformation?
  4. Insight:how are employers turning data into actions, and what are the barriers to measuring the impact and effectiveness of communication?

The report also looks at budgets and resource, shifts in communication channels, priorities and challenges, and the importance placed on line managers.