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02 Mar 2021

Four reasons why an employee engagement hub is a great idea for your business

As the name suggests, employee engagement hubs are platforms that help businesses drive employee engagement. But what does that actually mean?

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A central space for all your employee engagement activities, initiatives and systems, employee engagement hubs are designed to motivate, inspire and reward employees, all from one platform. While the content on the platform will vary depending on the business, hubs tend to host employee benefits, reward and recognition programmes, wellbeing support, HR information, news and events.

Bringing all of your schemes together into a hub means you can simplify your communications, enhance your employee experience, provide a space for employees to connect and, crucially, drive employee engagement. If you’re wondering whether your business should be implementing an employee engagement hub, here are four reasons why they’re a great idea and can have a real impact on your business and your people.

1. Valuable communications channel

Employees have to log into a hub to access their benefits, rewards, wellbeing support and other valuable content, making the platform a valuable communications channel. Many of the businesses we work with use their hubs to deliver company news, events and key messages that they want their employees to know about. That means that when employees log in, they can easily keep up to date with important information and feel fully informed.

Hubs are a great place to communicate your business’ strategic narrative, in other words, your business’ story, mission and goals. You can integrate your company values into the platform and even include a specific area that highlights your business’ mission, goals and strategic plan.

Being able to easily access this information via a hub is so valuable for your employees. Not only does it provide them with a clear understanding of what your business is trying to achieve, it helps reinforce their sense of purpose which is crucial for engagement.

2. Keeps your team connected

With so many people working from home and businesses facing the challenge of engaging a dispersed workforce, it’s so important that employees feel connected and have a space where they can interact with their colleagues day-to-day. Employee engagement hubs play a critical role in enhancing connectivity and offer a sense of community. Not only can employees keep up to date with news and events, but they can also interact with their colleagues.

Some hubs, like our spaces solution, have a feature where all instances of recognition, company news, events and other posts from employees are visible on a real-time feed. Everyone in the business can ‘like’, share and comment on posts and interact with colleagues as if it were their own social media platform. Giving employees their own profiles on the platform, that they can customise with their photo and bio, helps to create an online community. Employees can log in, connect with each other and feel part of a special team.

3. Easy to access and simple to use

Let’s face it, when it comes to accessing any kind of information, resources and content, we all want convenience. That’s why one of the biggest advantages of having an employee engagement hub is the fact that it makes it quick, simple and easy for employees to access everything they need. The platform is a one-stop-shop for your benefits, rewards, recognition, wellbeing support, news, events and more. On top of that, if you choose a hub that’s optimised for any device, your employees can even log in when they’re on the go.

By centralising your schemes into one place, you’re simply making life easier for your business and your employees. One other benefit of having one platform for everything means that your employees only need to remember one log in too! So, there’s less chance that employees will forget their log in details.

4. Enhance engagement with your schemes

To continue the above point, by making it easier for your employees to access your benefits, rewards, recognition and more, a hub helps drive usage and overall engagement with these schemes. Many businesses deliver fantastic employee benefits and do a lot of great work to drive employee engagement. The challenge they face is actually getting employees on board with their offering in the first place. This is especially difficult if all of your schemes are located on different platforms and require different log ins. Having a hub solves this problem because everything is in one, easy to access place. After time, your employees will even expect key information and resources to be available on the hub too, so it’ll be part of their everyday routine to log in.

This article is provided by peoplevalue – ‘The Employee Engagement Company’.

In partnership with peoplevalue – The Employee Engagement Company

We are a leading provider of employee reward&recognition, benefits delivery&wellbeing solutions.

Contact us today